The Business Growth Engine

The Business Growth Engine or BGE is a time-saving, feature rich, web-resident or onsite Business Process Management (BPM) software that your organization can use to easily manage business from market-specific prospecting through lead management to contact management, sales process, order placement, paid invoices and, ultimately, self sustaining growth.

The BGE offers a comprehensive range of (BPM) and customer relationship management (CRM) features such as: marketing automation, sales automation, customer support/helpdesk, project/task management, improved customer billing, data capture and much more.

The BGE provides organizations with a set of well-established processes and communication templates to include prospecting flow, hot lead contact and follow through. With these, BGE quickly becomes the engine that drives business growth.

Marketing Automation:

The focus of any marketing environment is the delivery of a constant flow of fresh prospects to the sales teams. The BGE delivers complete campaign management control, directing opportunities into the sales pipeline - each sales opportunity is maximized through BGE’s integrated workflow subsystem that automatically assigns the prospect, begins the drip campaigns to the customer, send built-in surveys, and collects much needed data to pre-qualify the customer giving the sales department complete advantage.  The marketing automation sequences, territory engine, surveys and automatic creation of lead or sales opportunity guides sales team members through each sale leaving nothing to chance and ensuring complete follow through with your prospect.

With the BGE, marketing staff manage multi-channel campaigns and provide real-time messaging to customers. In minutes, the marketing team establishes email audience segments for each message, uses the built in email center to deliver email messages to those audiences, and tracks the results. You can use the email marketer to send over 250,000 emails per month to your contacts through your email server or ours.

Managers instantly identify the effective messages, and adjust (test and re-test) the less effective. With BGE, they are able to create, test, execute, and report on marketing campaigns, deliver "hot" prospects to sales team, and publish real-time analytics and campaign reports to executives to confirm business assumptions and insights.

Sales Automation

With the BGE, sales management can achieve maximum potential from each sales person. The BGE Sales Process Step Builder allows for the design and implementation of "Best Practices" and workflow methodologies to increase sales. These workflows easily show changes in sales pipeline performance and allow for appropriate and timely remedial action. By applying automatic triggers to update field values, send email, create appointment and tasks, management can apply branching to the appropriate workflows while maintaining complete sale history activity.  Implementing best practices and automated sales processes aid in accountability of the sales team, increase customer contact and information dissemination, and complete follow through by the sales team to maximize the customer life time value revenue potential.

Project/Task Management

Task management is synchronized through shared schedules. Document version control and file check in/out is handled automatically. As with the entire BGE feature set, project management is delivered online and accessible via the web so distributed teams, anywhere in the world, collaborate and coordinate using accurate, immediate information. BGE eliminates miscommunication as everyone works from one information source, sales notes history and project plans. Tasks can even be delegated to external users of your system via email to keep your daily projects and to-do lists on track.  Order fulfillment is seamless and repetitive project templates can be used to have the new project up and tasks assigned in minutes.

Improved Customer Billing

With the BGE, small businesses track time sheets, client appointment time, sales quotes, convert quotes to invoices, invoice customer service/support time and manage all customer billing with just one click. BGE manages billable items for quicker cash collection, anytime and anywhere, and allows users to schedule automatic one-time or recurring billing easily, manage customer retainer or pre-paid service relationships.

The BGE includes a time tracking feature with two ways to track and submit time - a pop-up stop watch or direct submit time sheets. This time tracking automatically groups timesheets and creates invoices to deliver to clients; tracks individual employee's time and reports based on organizations, customers, billing rate, job notes and specific job work order.

Smart-phone access

With the BGE's smart-phone access, organizations can synchronize contacts, calendars and tasks with Microsoft Outlook email and calendar application, ensuring that critical customer information is within easy reach, whether online or offline. The BGE mobile web interface is available at no additional cost to all BGE users.